Canon has established itself as a world leader in the market for a digital camerawith the lens off Exchange (interchangeable lens) 12 years in a row. the topposition is not reliable because the technology used Canon DSLR cameraproduct development always puts the needs of its users.
Canon for decades to develop its own core components, i.e., CMOS image sensor, image processor and a series lenses, the work was a unit in the CanonDSLR cameras. Revolutionary technologies are implemented in the entire range of products, starting from beginners up to professional DSLR cameras.
"This makes the Canon was able to retain control of the market from the year2003-2014 period," said the Director of the Division of technology Canon MMK,Merry Aaron PT.
Fun shows, in 2003, was beginning to turn cameras. At the time, introducedpionirnya products namely, Canon EOS Kiss Digital or EOS 300 d. are offered at competitive prices, the Canon EOS 300 d DSLR camera market to increaseparticipation, and to establish the Canon as a market leader in global DSRL.
Since then, Canon continues to launch new products, including a new series ofDSLR Cameras EOS-1 d that menyasar targets, as well as professional series EOS5 d Mark II, which paved the way for the videographer to record video with a DSLR camera with a full-size sensor.
More nice offers, October 2014, is a Canon EOS 7 d Mark II for photographers who want to get into the professional sphere. Video capability, and continuous shooting EOS 7 d Mark II 10 fps (frames per second) and outstanding auto focusis fast and accurate solution for photo enthusiasts quickly take action.
In order to strengthen their position, presented the newest line of five Canon cameras in February of this year. It consists of the EOS camera 5DS and 5DS R, which has a capacity of high resolution full frame 35 mm sensor. Further, there are 750 d cores and EOS EOS 760D for the Novice level and mirrorless CamerasEOS M3 with improved AF performance is outstanding.